Ecommerce website optimization: how to optimize your website for SEO and more sales An online store can get traffic and still struggle to make sales. That is why website optimization matters so much for ecommerce. You want shoppers to find you (SEO) and feel confident enough to buy (UX). This is the real-world version of seo and website optimization. If you’ve heard people say optimize your website for seo or optimize site for seo, they are talking about discoverability. But ecommerce also needs speed, clear product pages, and a smooth checkout. That’s optimization meaning in business terms. Website optimization fundamentals for product pages Answer questions before they become objections Every product page should answer: What is it and who is it for? What problem does it solve? What are the details: size, materials, shipping, returns? What proof exists: reviews, photos, FAQs? Use simple on-page SEO Write a clear title and a clear heading. Add descriptive image alt text. Mailchim...